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Articles - May 2002
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Destination Manager’s Toolkit
Contents
1: Destination planning
2: Destination development
3: Destination monitoring
4: Destination marketing
5: Destination information
6: Tourism in the public sector
Appendices
Contributors
Further information
Articles - May 2002
Developing English Wine Tourism
By Julia Trustram Eve, Marketing Manager, 'English Wine Producers'
English wine tourism is not an entirely new concept in the English wine industry, although it may still be unfamiliar to the domestic tourism industry generally. While the popularity of wine, and its consumption, has grown over the last three decades,...
more
The Eden Project, Cornwall
By David Meneer, Marketing Director, The Eden Project
The Eden Project has, in one short year, become the top Landmark Millennium Project, one of the top five paid-for attractions in the UK and the second top visitor destination outside the M25, after the well-established Alton Towers. More importantly,...
more
The European Market for UK City Breaks
By Jill Trew and Nancy Cockerell
Over the last 10-15 years, urban tourism – and especially short breaks – has been one of the fastest-growing sectors of the European domestic and international travel market. Since the mid-1980s, a large number of Europe's cities have been modernised...
more
Heritage Tourism in the UK - a Glance at Things to Come
By John Swarbrooke
Heritage is at the heart of the UK tourism industry. Many foreign visitors appear to choose to visit the UK because of its historical attractions. However, the nature of heritage tourism is changing and other countries are investing heavily to put...
more
Making the Most of Christmas
By Chris and Charlotte Martins
According to The Times (January 31, 2002), the credit-mad British enjoyed a 'plastic Christmas', increasing their borrowings by £2.2 billion, a 14% increase on the year before, and lifting spending in shops in December to £28.8 billion. The queue at...
more
New Budget - Turning the Tide for the UK Economy
By Margaret Holligan, Senior Economist, The Royal Bank of Scotland
Although the recent Budget came as a surprise to many industry sectors in terms of the prospective tax burden on employers, the news for tourism operators is not all bad. The further cut of the small companies' tax rate to 19p in the pound, the cut...
more
Staying with History - New Hotels in Historic Towns
By Michele Grant, Consultancy Director, L&R Consulting; Brian Human, Head of Policy and Projects, Cambridge City Council; and Barbara Le Pelley, Principal Forward Planning Officer, States of Guernsey.
Hotels are an essential part of the whole tourism product in historic towns and it is important for destinations to meet the quality, range and volume of accommodation needs of visitors.Historic towns, however, face particular challenges in accommodating...
more
The Tourism Alliance - Creating a Voice for Tourism
By the Tourism Alliance Secretariat
During 2001, Britain's tourism industry suffered from the combined effects of the FMD outbreak and the terrorist attacks in the United States. Both of these crises had a serious impact on the whole nation. Together they provided the catalyst that led...
more
United Kingdom Tourism Survey - Main Trends for 2001
Data from the United Kingdom Tourism Survey (UKTS) 2001 have now been released by the National Tourist Boards. This survey covers tourism trips that involve an overnight stay by UK residents to destinations in the UK and abroad, during the period...
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